On this week's episode of Elevator Pitch, our panel of investors watches pitches on a wide range of industries, from sexual wellness to fashion, personal health and technology. While the products are diverse, one thing is the same: it is nerve-wracking to deliver a clear, informative pitch in just 60 seconds. Some use attention-grabbing gimmicks to start their presentation, like talking about pooping their pants as a way to start a conversation about irritable bowel syndrome. Others use a cliffhanger at the end of the pitch, hoping to draw the investors' attention.
Some of those tactics work on our board, which includes Inherent Learning CEO Nicole Walters, angel investor Kim Perrell and Netflix co-founder Marc Randolph. Other tactics? Not so much. Learn what to do from the entrepreneurs who get through our elevator doors, and what not to do from those who get denied.