Build A Future-Proof Business And Make Wiser Investments | Adrian Grenier

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Is success worth it when others pay the price?

That's what actor-turned-activist Adrian Grenier asked when he looked at the social and environmental impact certain businesses have in the world.

As he tells Vishen in this video, he concluded that "success is knowing that your contribution is what helps the collective."

With that in mind, Adrian Grenier coined the term "yield beyond money," or YBM. That's when you invest in something and receive value beyond what a calculator can count.

Watch the full video to discover how important ROI is as a metric in investment and the 4 verticals that help Adrian invest in a company. 👆

About Adrian Grenier

Adrian Grenier hit mainstream notoriety as carefree and easy-going Vincent Chase on HBO's hit show Entourage, and he most recently returned to the screen in Netflix's hit show "Clickbait." He also has spent the last decade cementing his place in the world as an activist and a communicator on environmental issues. Adrian is a UN Environment Goodwill Ambassador, and he has a social impact fund that focuses on matters that encourage human flourishings, such as psychedelics, mental health, sustainable consumption, and Communitas.

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